Golf coaches Adam Lambe and Hugh Marr bring over 50 years of combined experience to the coaching industry. They are the founders of The Coach Hub, a resource dedicated to coach education, mentoring, and business support. They have spent their careers building modern, sustainable businesses that don’t rely solely on standing on the lesson tee for 10 hours a day.
In this webinar, Adam and Hugh discuss how coaches can break the “time-for-money” trap. They share practical strategies for building a subscription-based model that creates steady income, improves student results, and gives coaches a better quality of life.
What You’ll Learn
- The Problem with Linear Income: Why selling your time by the hour limits your growth and leads to burnout.
- The Scale Pyramid: A breakdown of coaching products—from one-on-one lessons to asynchronous remote coaching and digital content.
- The Deliberate Practice Loop: How to set long-term goals and structured plans that keep students engaged and reduce “churn.”
- Getting Paid for Knowledge: Tips on how to productize your expertise so you can earn money even when you aren’t physically at the golf course.
- The Business of Influence: How to leverage your position as the local expert to create affiliate partnerships and additional revenue streams.
- Overcoming the Fear of Rebooking: Why asking for payment and scheduling the next session are the two most important habits for any professional coach.
Adam summarized the need for this shift in mindset:
“The coaching business of golf seems to be stuck in the Middle Ages… you don’t need to start at 8 o’clock in the morning and smash 10 lessons out a day, 7 days a week, and then have to do it all again the following season.”
Watch the full webinar to learn how to rethink your business model, increase your value to your students, and build a coaching career that lasts.
About Hugh Marr
A Master Coach with twenty plus years experience of coaching on professional tours worldwide. Founder of the Coach Mastery Programme, a coach mentor and educator with a proven track record. Hugh has coached some of the most recognisable names in the game, attending the biggest events in support of the players he has worked with. As an educator Hugh’s expertise is world renowned with demand for his services from around the world. Hugh is a Co-Founder of The Coach Alliance.
About Adam Lambe
Co-Founder and Director of The Coach Alliance, Adam has been coaching golf for over 20 years, establishing a highly successful business in conjunction with his sports marketing agency. He holds a Bachelor’s Degree in Marketing, a Masters Degree in digital marketing and is the author of the highly successful book “Maximising your income as a modern day sports coach”. Adam consults with many professional coaches and is a board member of the Swiss PGA.
Ready to Get Started?
Download Onform from the App Store or Google Play to start your 14-day free trial and begin exploring remote coaching with your students.
If you have any questions or want to see how Onform can fit into your coaching business, we’d love to connect. Schedule a call with our team at your convenience.